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Pairing Charity with Neuroscience: How American Express Ignited Consumer...

A new trend in marketing has developed over the last 30 years known as cause-marketing or cause-oriented marketing.  This is the event which a for profit organization partners with a non-profit...

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Facebook Marketing: Is Social Media Really an Effective Marketing Tool?

Social Media Marketing is the largest growing trend in marketing today.  Essentially, it is an extension of word of Guide to Marketing on Facebook and other Social Media Marketing Principals. mouth...

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